R.C. Gregory offers Dollarization
Workshops ranging from a one hour overview to a full day or
more in length. Workshops can be tailored for a marketing
or sales group, and can be integrated with a strategy session
around specific products or services.
Dollarization Workshops are designed to
be hands-on working meetings that produce immediate results
for your team.
Each workshop is tailored to your
specific business situation. The menu of topics includes:
|
Introduction to Dollarization
Dollarization Concepts & Theory
The Arguments for Dollarization
The Risks of Not Dollarizing
Dollarization Case Histories
The Mechanics of Dollarization
How to Dollarize Any Benefit
Understanding Financial Performance Metrics (ROI, IRR, Payback)
Dollarizing Service Offerings |
|
Dollarization & Selling
Price Justification
Handling the Price Objection
Translating Technical Features to Dollars
Accelerating the Sales Cycle
Changing the Conversation from Price to Dollarized Value
Customer Prioritization
Protecting & Expanding Business with an
Existing Customer
Getting Appointments
Qualifying Prospects with Dollarization
Making Dollarization work with Your Customer |
|
Dollarization
& Marketing
Dollarized Price Setting
Articulating the Dollarized Selling
Proposition (DSP)
Sharpening Marketing Communications
Motivating Channel Partners
Pricing New Products
Market Segmentation
Discovering Your Value through Research
Developing Dollarization Tools for the Salesforce
Web-based Dollarization Tools for prospects.
|
